Lead enrichment pipeline
A real-estate firm uploads a CSV of property leads; we enrich each record against a public-records API, dedupe against existing contacts, and push the cleaned data into their CRM as a single batch import.
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Integration & automation
Integration & automation
Connect the systems you already use so your data stops living in five places — and the manual handoffs go away.
When you need this
- Someone exports a CSV from one system every Monday and uploads it to another.
- Customer data in your CRM doesn't match what's in your accounting software.
- A SaaS tool you bought has an API, but nobody on your team has time to wire it up.
- You're paying for Zapier workflows that keep breaking quietly.
- A vendor sends you data in an email and you wish it just appeared in your dashboard.
What we do
- Two-way sync between SaaS tools (CRMs, payment processors, accounting, marketing automation, etc.)
- Webhook receivers that turn third-party events into actions in your stack
- Scheduled jobs (cron, queue workers) for nightly syncs and reports
- Custom integrations against any REST/SOAP API
- Error handling, retry logic, and alerting so failures don't go silent
- Migration off brittle Zapier/Make chains into something your team controls
How this gets built now
How I use AI coding agents on client work →
Reading the API docs got fast. The expensive parts didn't.
Wiring two systems together used to start with an hour in someone else's documentation, just to learn whether what you wanted was possible. That part got much faster — I get a runnable first attempt and find out immediately. The expensive parts did not move: what the vendor means by an undocumented status code, and the retry logic and alerting that keep a broken sync from failing quietly for six weeks. Their release schedule still isn't mine.
Examples from real engagements
What this looks like
Auction data ingestion
Pulls auction listings nightly from multiple platforms, normalizes the schema, and lands the result in the client's database where their internal tools can query it.
Invoicing + accounting sync
Generated invoices in the client's portal automatically appear in their accounting software with the right account codes, line items, and payment-tracking links.
Common questions
Questions people ask before starting
What does it cost to integrate a CRM with accounting software?
Price the problem before the fix. Count the entries someone re-keys between the two systems in a week, multiply by the minutes each takes and by what that person costs you, and annualize it — that number is what the integration is worth. I bill new work at $95 to $125 an hour. Most two-system syncs are a scoped piece of work rather than an open-ended project, and if a native connector or an off-the-shelf tool already covers your case, I will tell you that instead.
Can you replace our Zapier or Make chains?
Yes. Migration off brittle Zapier and Make chains into something your team controls is routine work here. Those tools are genuinely good for getting started; they become a liability when a chain breaks silently, when per-task pricing outgrows the value, or when nobody left at the company knows what a given zap does.
What happens when an integration fails at 2am?
It retries, and then it tells someone. Error handling, retry logic and alerting are part of the build rather than an add-on, because the failure mode that actually hurts is not an integration that breaks loudly — it is one that stops running and lets both systems drift apart for three weeks before anyone notices.
Can you work with an API that has no official connector?
Yes. Custom integrations against any REST or SOAP API, plus webhook receivers that turn third-party events into actions in your stack. The absence of a listed connector is usually just the absence of a vendor partnership, not a technical obstacle.
Is two-way sync possible, or only one direction?
Two-way is possible and is often what you actually want, but it is a larger commitment than one-way because the two systems will eventually disagree and something has to decide which one wins. That rule is a business decision rather than a technical one, and it is worth settling before the build rather than discovering it in production.
Have systems that need to talk to each other?
Tell me what you're trying to fix — I'll reply the same day.